Karen Easter designed the fabulous EWE boot. Taking her business inspiration from the popular BBC2 programme Dragons' Den and the freezing British winters of 2010 and 2011, she decided to create a wellington boot that keeps the feet warm and snug in the winter and cool and airy in the summer whilst maintaining an effortlessly stylish design. Karen chose sheepskin from the famous Australian Merino breed of sheep noted for its fineness and warmth and natural rubber for the boot itself (find out more about the boot).
In 2011 Karen decided to sell on the EWE Style brand when she made her most valuable investment to date - choosing to dedicate more of her time to her growing family.
With EWE Style and its unique wellie the EWE Boots on the market it wasn't long before it was snapped up by the owners of Bowlyn Style Limited, Tomás Lynch and Ian Bowers.
Tomás and Ian are equally committed to the EWE Wellington boots and adopt Karen's ethos of quality, style, and customer satisfaction. They are always happy to hear ideas and comments from customers and can be emailed directly at firstname.lastname@example.org.